Companies collaborate to deliver complete turn-key product and service package allowing Web developers to quickly and easily build and serve data-driven Web sites.

Bellevue, WA—Blue World Communications, Inc. — pioneers of the Web Data Engine™ — and digital.forest, a leading database and application hosting provider, today announced Lasso™ ServeNow™. Lasso ServeNow provides Web developers of data-driven Web sites a convenient one-stop-shop for all of their product, service and support needs. Lasso ServeNow makes it easy for businesses to establish a dynamic presence on the Web right away, without the complexities typically found in setting up a data-driven Web site.

"Lasso ServeNow furthers our mission to provide the best solutions to build and serve data-driven Web sites," said Bill Doerrfeld, president and CEO of Blue World. "We're pleased to work with digital.forest to dramatically simplify the process of setting up a data-driven Web presence."

"We're delighted to partner with Blue World to provide Web developers a one-stop solution for data-driven Web sites," said Chris Kilbourn, president and CTO of digital.forest. "Lasso
ServeNow takes the complexity and hassle out of setting up a data-driven Web presence."

Lasso ServeNow includes a specially priced software bundle of Blue World Lasso Studio and Lasso Web Data Engine along with a choice of back-end database, computer hardware and
twelve-month hosting service from digital.forest.

Availability
Lasso ServeNow is immediately available for purchase from digital.forest by calling 1-877-720-0483, or 1-425-483-0483 or by visiting the Lasso ServeNow Web site at http://www.forest.net/LassoServeNow/.

About Blue World
Blue World Communications (www.blueworld.com) delivers cross-platform software tools allowing Web developers and designers to quickly build and serve powerful data driven Web sites.
Blue World provides Lasso Web Data Engine, Lasso Studio, Lasso Lite, Blue World Store and Blue World ListSearch service in fulfillment of its mission to bring business to the Internet™.

About digital.forest
Founded in 1994, digital.forest is a premier database and application hosting company serving small and medium-sized businesses and corporate workgroups around the globe. The company
is noted for its responsive technical support and expertise deploying, maintaining, and optimizing Web-enabled databases and applications. Visit our website at www.forest.net.

® Blue World Communications, Inc. Lasso, Lasso Studio, ServeNow, Web Data Engine, Lasso Lite, ListSearch, Blue World Store, bring business to the Internet, and Blue World Communications are trademarks of Blue World Communications, Inc. digital.forest is a trademark of digital.forest, Inc. Other company names, brand names and product names may be trademarks of their respective holders.

John Sayre
digital.forest
425-483-0483
press@forest.net